'Expatriate Wills Interview'

Name of your website?

Expatriate Wills

Your name?

Luke Walker

Your Location (city, etc)

Dubai

Please give us a short summary of your website?

Site providing useful information for Expats that need a legal Will in Dubai. The site helps British Expatriates with both inheritance tax and legal advice.

What inspired you to launch your own website?

We know their is a demand for professional wills to be prepared in Dubai.

When did you launch your first website, and what was it?

My first website was launched in the year 2003 and is called www.thepropertyinvestor.net

How did you decide on a name for your website?

The names matches the business

What makes it different from other, similar offerings?

We have more useful information and you can download forms.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

Use it to generate business for our Will writing business

How does your investment of time and money balance against your success?

Very good

If you had an unlimited development budget for development, how would you change your site?

I would make it more interactive

If your site got really big, really quickly, would you be able to keep up with the demand?

Yes

What unexpected costs and headaches have you had to deal with?

None so far

What has been your biggest challenge?

Getting a good search engine ranking

What method has been most successful for promoting your website?

Directory listings

How has running your website differed from your expectations?

We thought it would get a better page ranking earlier

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

It has been running to 5 months and we will run it for an unlimited period

Is your site full of relevant content

Yes

What is your website address?

Expatriate Wills

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