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Yarmulkes.com Interview

By Interviewer at 08/31/07 15:38

New_York weddings Yarmulkes.com Interview
Name of your website?

Yarmulkes.com

Your name?

John Bogart

Your Location (city, etc)

Brooklyn

Please give us a short summary of your website?

Yarmulkes.com can save you money at your next Bat Bar Mitzvah or Jewish Wedding. Order personalized gold stamped yarmulkes, skull caps and benchers (grace after meals) directly from the manufacturer at greatly discounted prices.

What inspired you to launch your own website?

Business is moving online. Much easier for the customer to see what they're getting.

When did you launch your first website, and what was it?

Yarmulkes.com 1997

How did you decide on a name for your website?

Item we sell.

What makes it different from other, similar offerings?

Easy to order. Cheaper.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

Income.

How does your investment of time and money balance against your success?

So so

If you had an unlimited development budget for development, how would you change your site?

Usability

If your site got really big, really quickly, would you be able to keep up with the demand?

Sure

What unexpected costs and headaches have you had to deal with?

Outsourcing

What has been your biggest challenge?

Imports from China

What method has been most successful for promoting your website?

Directories

How has running your website differed from your expectations?

Always changing

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

From 97 as long as sales come in.

Do you mind answering the above questions

No, I beleive directory sites that ask and hear answers are more likely to have only true sites and therefore a more helpfull directory.

What is your website address?

Yarmulkes.com

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