Name of your website?St Maarten Divers.com
Your name?
Jason Johnson
Your Location (city, etc)
St. Maarten
Please give us a short summary of your website?
StMaartenDivers.com is a locally owned and operated dive website. We book custom dive packages based on your unique profile. On StMaartenDivers.com every booking we make has been reviewed by one of our instructors
What inspired you to launch your own website?
People enjoy themselves more when they are given the most information. I use to own a tour operation and I am a dive instructor. I believe that everyone can dive, but not everyone should dive. But most importantly not everyone should dive with every dive shop.
When did you launch your first website, and what was it?
I launched my first website about 10 years about. It was a caribbean information site
How did you decide on a name for your website?
Well the name was easy, I am from St Maarten and I am a diver. Hence StMaartenDivers.com
What makes your website different from other, similar offerings?
Well we are different because it is a live person, booking your dives. I have worked at all the dive shops i work with. I know what makes them great and I also know what they are not so good at.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
My goal is create St Maartens most popular dive and activities bookings website.
How does your investment of time and money balance against your success?
It is a fine line, right now the time and money investment is high, but the success is coming along slowly. It is a long road to success but it starts with the first steps.
If you had an unlimited development budget for development, how would you change your site?
well i tidy things up and add some functionality that is not readily available. But i am making progress and constantly refining the site
If your site got really big, really quickly, would you be able to keep up with the demand?
Yes, I our product is capable of handling a massive amount clients
What unexpected costs and headaches have you had to deal with?
Well to be honest not many, everything has held up pretty well with expectations
What has been your biggest challenge?
Time, getting the time to do all that needs to be done
What method has been most successful for promoting your website?
pay per click advertising, but in the mean time and i working on growing the organic side so that i can scale back on the advertising.
How has running your website differed from your expectations?
I have worked for other people on their websites and I must say I am glad I was able to learn from my mistakes on some else's dollar.
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
It was started in 2005 and I intend to keep it going as long as i can.
So tell us about your self
Well I am one of the highest certified St Maarten born instructors. I grew up in around the waters of St Maarten. I would like to help other experience all the great things St Maarten has to offer.
What is your website address?
St Maarten Divers.com
