Name of your website? (NOT url, http://etc)comfortchannel.com
Your name?
brian
Your Location (city, etc)
bozeman
When did you start your website and why?
Comfortchannel.com was started in 2000 to serve the market for ergonomic items and back related merchandise direct to customers.
Please give us a short summary of your website, business model, etc
Helping to make life more comfortable via the convenience of online shopping at ComfortChannel.com. Our goal is to provide a superior level of product education and demonstration, the best product selection, personalized customer account service, and an easy-to-use website.
What has been the most difficult part of creating and running your website?
Managing the growth
What has been the easist past of operating your website?
Find good products to offer to our customer base.
What was your biggest mistake?
Waiting too long to bring in experts to help with our problems.
Who maintains your website and why?
We maintain the website in house because the size of the company allows for it.
Tell us how your business has benefitted from your website?
We have sold more than $30M worth of merchandise since inception to all parts of the world with an online presence.
What are your views on ecommerce and the future of the internet?
Very positive
What are your views on Search Engine Optimization (SEO)?
Become an expert and work at it everyday.
What are your views on Search Engines? Have they helped or hindered your website?
They help. Even though we have many returning customers, they all start at the search engine of choice. Amazing how many searches are the URL address of the site people are trying to find.
What method has been most successful for promoting your website?
SEO
What method has been least successful for promoting your website?
print ads (newspaper)
What would you like to see change with respect to the internet?
Less fraud and crime. Like Google said: "Do no evil"
How can we help your company right now?
We appreciate if you publish this interview as far and wide as you can to let people know about www.comfortchannel.com and our desire to provide a great shopping experience for those looking for aerobeds, towel warmers, Lafuma chairs, and inversion tables. Thank you for the opportunity.
What is your website address?
comfortchannel.com
