'Ultrasonic Flowmeter Rentals and Sales - DEREX Interview'

Name of your website?

Ultrasonic Flowmeter Rentals and Sales - DEREX

Your name?

Herb Roedel

Your Location (city, etc)

San Rafael

Please give us a short summary of your website?

We rent and sell Ultrasonic Flowmeters. We also sell Pressure Relief Valves, Rupture Pin Valves, Nugent Oil Filters, Control Valves for Severe Service, Magnetic Probe Flowmeters

What inspired you to launch your own website?

To expand our market and reach Companies and Industries that can use our very specialized products

When did you launch your first website, and what was it?

in 1995. www.derex.com

How did you decide on a name for your website?

Personal family name combination.

What makes it different from other, similar offerings?

Herb Roedel is the Regional Representative for a number of Industrial Suppliers.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

Increase sales in California, the US and worldwide.

How does your investment of time and money balance against your success?

Have been doing this for over 12 years now and successful at it.

If you had an unlimited development budget for development, how would you change your site?

Would want to reach every City, County and States Utilities companies to make them aware of what we are offering.

If your site got really big, really quickly, would you be able to keep up with the demand?

Our products are very specialized. Our suppliers are quite large and able to fulfill an increased demand with no problems.

What unexpected costs and headaches have you had to deal with?

None

What has been your biggest challenge?

None

What method has been most successful for promoting your website?

We are in a trial period with various search engine.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

It is here to stay.

What is your website address?

Ultrasonic Flowmeter Rentals and Sales - DEREX

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